Did you know that the most popular textile fiber in the world, cotton, is also the most harmful to the environment? Despite its reputation for being a natural and healthy fiber, cotton is “taking pride” with a huge consumption of water to reach its maturity (about 19 000 liters for 1 kilo), insecticides and pesticides (about ¼ of the global consumption) and, as if wasn’t enough, it goes around the world to make it into our wardrobes.
Therefore, we are curious to know: What environmental or ethical alternative clothing do you know? Post an article, a project, a photo or video on Facebook.com/Creionetica.ro with environmental or ethical clothing solutions to classic cotton.
Fundatia Carturesti offers the prize, James Olivers book, “Afluenza”. A renowned psychologist, Oliver James analyzes the minds of wealthy representatives of the middle class in search for an answer to the question: is it possible to be successful and stay sane at the same time?
Period: The 5th to 11th of December
Theme: Alternative Apparel to conventional Cotton
How to apply: Post an article, a project, a photo or video on Creionetica’s Facebook page offering solutions related to environmental or ethical clothing, alternatives to cotton
Winning terms: Your post will be shared on Creionetica’s Page and the post with most Likes will be the winner. Therefore, we recommend you to invite your friends to appreciate your posts here!
1. A user can post a maximum of two materials in the Contest. Otherwise, we will consider only the first two.
2. The organizers reserve the right to remove any tendentious material or messages posted.
Consumix is a campaign about the consumer society in which we are engaged. Through posters, videos and stories we want to break the routine of consuming “fast” and “nonsense”, neglecting health and the environment in which we live. In that sense we encourage you “close all pop -ups”!
The story “Cotton Thirst”: https://www.facebook.com/notes/creionetica/consumix-prezinta-povestea-setea-de-bumbac/329896257149549
The prize is offered by: Fundatia Carturesti
Organizers: Creionetica and Societatea pentru Consum Responsabil
Partners: Centrul de Voluntariat Cluj-Napoca, Federatia Share Cluj-Napoca, Organizatia Studentilor de la Stiinta Mediului